Creative Brief

Basic structure and wireframing for a visual system inspired by the community

We started the projects with a simple WordPress theme but after our first growth spurt and a successful crowdfunding campaign, we updated and refined our brand, created a biannual print magazine and built a custom WordPress site.

With over 65% mobile users, we strived to create an optimized mobile reading experience with clear typography.

Task

We were asked to work out a new structure and to provide the necessary designs.

Strategy

Brand Strategy, UX Strategy

Design

UI/UX Design, Art Direction

Client

UiCore

Client
Qiyorie Corporation
Projects Timeline
2022-2023
Services
UI/UX Mobile & Website Design, Web & Mobile App Development

1

Client Background

Qiyorie, a dynamic social media startup aiming to redefine user interactions and connections in the digital landscape. Their vision was to create a cutting-edge mobile app that seamlessly integrates innovative features and engages users across diverse demographics.

02. Challenge Faced

The challenge was to design and develop a social media mobile app that not only stands out in a competitive market but also delivers a unique and enjoyable user experience. The client emphasized the importance of user-friendly navigation, interactive features, and a visually appealing interface.

3

Solution Provided

Our team at Outgrid conceptualized a comprehensive solution. We proposed an intuitive UI/UX design, leveraging the latest trends in mobile app development. The solution incorporated advanced features, real-time interactions, and a personalized user journey.

The goal was to create an app that seamlessly integrates into users’ daily lives while offering a fresh and dynamic social experience.

4

Implementation Process

Here’s a concise glimpse into our project journey. Despite various challenges, we successfully aligned with the client’s vision, navigating through the intricacies to deliver results. Below, discover the step-by-step process we undertook to meet and exceed client expectations.
1

Strategic Planning

Conducted thorough market research to align the app with user expectations and industry trends.
2

Design Prototyping

Developed wireframes and prototypes to visualize the user journey and gather client feedback.
3

Development
Process

Implemented the app using cutting-edge technologies, ensuring scalability and responsiveness.
4

Testing

Conducted rigorous testing phases to identify and rectify any potential issues.
5

Launch

Successfully launched the Qiyorie Social Media Mobile App on multiple platforms.

5

Results and Outcomes

Here’s a concise glimpse into our project journey. Despite various challenges, we successfully aligned with the client’s vision, navigating through the intricacies to deliver results. Below, discover the step-by-step process we undertook to meet and exceed client expectations.

User Engagement

The app achieved high user engagement with an average session time exceeding industry standards.

Positive Feedback

Users praised the intuitive design, interactive features, and the seamless navigation experience.

Market Recognition

The application gained industry attention, receiving positive reviews and media recognition.

Increased User Base

Qiyorie observed a considerable surge in the user base, surpassing the initial projections significantly.

6

Conclusions

The Qiyorie Social Media Mobile App project was a testament to successful collaboration and innovation.

By addressing the client’s challenges with a strategic approach, our team delivered a mobile app that not only met but exceeded expectations, marking a significant milestone in the client’s journey towards digital prominence.

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